The importance of having a defined, strong brand voice will help your audience connect and identify with your brand across all platforms. The tone you use on your website, social media, email marketing, and other content should be consistent and reflect your brand. It's how your team will represent your brand including your products, value, and culture.
In this course, you will be guided through the creation of your brand voice using descriptive words, sharing about how you got started, and how you want to be represented.